Empower, grow and transform your
organisation with ZeroData

CitizenMe is a global community of ‘Digital Citizens’ who use the CitizenMe app to gather data, surface data-insights about themselves, and to receive hyper-personalised products and services. Citizens happily share their data, on their terms, with the brands they love and with the causes they care about.

For businesses this means always-on human data relationships. Access to: fully consented customer data (Zero-Party Data); fast and agile consumer insights; and hyper-personalisation.

Hold anonymised, deep-data, conversations with thousands of real consumers in real-time. Provide intimate personalisation that delights customers (rather than creeping them out!), leading to personal empowerment, accelerated business growth, and a positive social impact for your brand.

CitizenMe is a global community of ‘Digital Citizens’ who use the CitizenMe app to gather data, surface data-insights about themselves, and to receive hyper-personalised products and services. Citizens happily share their data, on their terms, with the brands they love and with the causes they care about.

For businesses this means always-on human data relationships. Access to: fully consented customer data (Zero-Party Data); fast & agile consumer insights; and hyper-personalisation.

Hold anonymised, deep-data, conversations with thousands of real consumers in real-time. Provide intimate personalisation that delights customers (rather than creeping them out!), leading to personal empowerment, accelerated business growth, and a positive social impact for your brand.

3 WAYS TO THRIVE

Agile Insights

Know with live, in-the-moment surveys. Real humans with verified multi-variate data (we don’t do quick and dirty!), and stunning data visualisations, image galleries and interactive charts. Payment is pay-as-you-go and we’ve now simplified the pricing for you too.

Hyper-Insights

Grow with always-on access to deep data, directly from your customers, members and the global CitizenMe community. Customise the platform with bespoke data integrations, proprietary algorithmic insights solutions, and new data sources, and seamlessly integrate to your CRM.

Hyper-Personalisation

Transform your business with the CitizenMe hyper-personalised ZeroData platform. Hyper-personalise your relationships by tapping into the global CitizenMe community. Or, if you need to run zero data technology with your own brand, license the CitizenMe ‘ZeroData’ technology stack to supercharge your first party data architecture. Leverage the global community, white-label, run as a managed service, or license the software – the choice is yours.

Zero Data

The secret ingredient is ‘Zero Data’. Organising the world’s personal data, Citizens first, with value created by and for the people who create it. That includes you and me.
With Trust.

The CitizenMe ZeroData Platform facilitates these rich data conversations between people, brands and researchers. Unlocking immense new value while holding zero data.

What is a ZeroData Platform?

1

ZeroData Architecture uses privacy-by-design principles and data minimisation principles to hold almost no Personally identifiable information (PII), whilst unlocking exponentially greater levels of personal data for the global data ecosystem. Less data = more trust = more data.

2

‘Zero party data’ is data provided directly to organisations with
full transparency and consent. The CitizenMe app enables
Citizens to gather a full 360 degrees of their personal data; from health,
from finance, to app usage, to exercise, and much more.
Over time, zero party data replaces the need to purchase
second and third party data.

3

System Zero AI. Imagine a private, personal AI running on
your own phone, surfacing intimate insights in context, setting
reminders, helping you to make decisions, sharing selected data
and insights with others, on your terms and on your behalf, to enable
personalisation so in tune with you, that it becomes invisible. An ethical digital
personal data agent that’s got your back and interacts with your world. This is CitizenMe
System Zero AI.